ONE sport jersey (pre-order)

AZPR is a clothing brand founded on a personal experience with mental health challenges. The idea arose from the realization that there is a gap in support between medical appointments and everyday life.

We offer clothing featuring messages of hope, strength, and self-confidence to support people in their daily lives with simple, authentic reminders that things can get better.

Everyone. But, AZPR is aimed at three main groups: those pursuing a big, ambitious dream; those taking small, quiet steps forward; and those who need strength to get through their day. More broadly, the brand is for anyone who needs a reminder of their own strength - whether they’re a student, an exhausted parent, or someone going through personal healing. It’s not just for people in recovery, but for everyone who values authenticity and support.

The official launch is scheduled for February 10, 2027. Pre-orders are already open, offering a unique opportunity to be part of the adventure from the very beginning.

According to the principle of anchoring in behavioral science, yes. A reminder seen regularly becomes ingrained in how we perceive ourselves. Unlike a post seen once on a screen and then forgotten, a message carried with you throughout the day creates a real psychological anchor.

A powerful reminder on a piece of clothing acts as a tangible and permanent source of psychological support, capable of genuinely influencing our state of mind and our perception of ourselves.

AZPR stands out for its fundamental authenticity. We don't merely claim to promote well-being; it stems from real-life personal experience.

Every piece is designed to stand the test of time because the message it conveys remains true beyond trends. This enduring quality and lived authenticity give us a profound consistency that other brands cannot replicate.

Also, the founder - Kyrian Kroon - is currently studying applied psychology at a university.

Via the contact form at azpr.nl/contact, by email at contact@azpr.nl or by writing to us at:

AZPR
Het Vlak 4
Postbus 400
2991 EP Barendrecht
The Netherlands

On our Need support? page you'll find free helplines for the Netherlands, Belgium, the UK and Germany, and a way to find one in any other country. In immediate danger, call 112.

AZPR is now using a pre-order model to grow responsibly without going into debt or compromising on quality. Every order placed will be shipped in January 2027.

Yes - a pre-order can be cancelled any time before it's fulfilled. Once fulfilled, you can request a full or partial refund instead. See our Refund Policy for more details.

Generating revenue right now is a key element for us to remain operational until launch, and for this reason you'll pay the full amount on your order.

Orders won't be fulfilled until the pre-order window closes - either in November or December 2026, depending on order volume. You can always cancel your order until it is fulfilled, getting your entire order amount refunded, minus transaction fees and possible currency fluctuations.

You have 30 days from receiving your item(s) to request a return (unworn, unused, tags on, original packaging).

EU customers have a statutory 14-day withdrawal right that always applies, including on-sale items.

Non-EU customers cannot return gift cards or on-sale items.

For more details, see our full Refund Policy.

Apparel typically ranges from XS to 5XL depending on the product; check each product page's size selector for exact availability.

All current items are pre-order only and are scheduled to ship starting January 2027. Processing (production) begins after that phase opens; estimated delivery after production is 3 - 5 business days for NL/BE, 5 - 10 business days for the rest of the EU/US/Canada, and 10 to 20 business days for the rest of the world.

Yes - we offer worldwide shipping. Orders outside the EU may incur customs duties/import taxes on delivery, which are the customer's responsibility and not included in the product or shipping price.